Portfolio & Case Study
The California Fashion Manufacturing (CFM) program gathers information about the various opportunities in the region for manufacturing, designing and creative services. It also promotes the availability of these services and products to retailers, media, and all participants in the global industry.
With organizations outsourcing due to the economic climate, an important and intuitive platform was required to create opportunities in the State of California for the manufacturing, design, and creative services industries. Through this mission, it was vital for California Fashion Manufacturing to tailor the right Internet strategy for success.
California Fashion Manufacturing turned to Creative Intellects to produce their Internet business model. The approach was a double milestone development to create an initial market position and a directory featuring some of the industries leading organizations.
Results: Launching the initial development produced high volumes of web traffic with businesses alike for interests in the potential marketability of the system. Press, media, and organizations grew increased interest in finding reliable organizations for services.
- Marketing Strategy
- Market Positioning
- Web Analytics
- Web Design/Development
- Content Management System